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international

Weekly Shorts | January 15, 2021

4 days ago
By MultiLingualStaff

Translation error says Spanish speakers don’t need vaccine A localization error on the Virginia Department of Health’s website told Spanish speakers they don’t need coronavirus… Continue Reading

people waiting for train in station

Beijing subway to standardize English translations

2 weeks ago
By MultiLingualStaff

If you’re heading to Beijing you may have to put up with conflicting subway station names — at least for a while. According to news… Continue Reading

Localization

Appalachia en Español

4 weeks ago
By MultiLingualStaff

When you live in the Appalachian mountains, Spanish textbooks don’t always speak to you. That’s the realization that led Harlan County, Kentucky schoolteachers Chris Anama-Green… Continue Reading

international

Friday Roundup | December 18, 2020

1 month ago
By MultiLingualStaff

Smartling announces new Adobe integration Translation management system provider Smartling has announced its latest Adobe tools integration. In the past, the platform has connected to… Continue Reading

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Spalding basketball in court

NBA, Microsoft May Alter Global Sports Consumption

6 months ago
By Jonathan Pyner

Marketing games for international venues, celebrating the Lunar New Year with Chinese characters on jerseys, or recruiting a global class of players, the National Basketball… Continue Reading

Cree "Thank you all"

The “Thank You All” Endangered Alphabets project launches

1 year ago
By Tim BrookesTim Brookes

Each of the ten carvings will be commissioned to a calligrapher or type designer. The exhibition will act as a showcase for their art and… Continue Reading

Meekan scheduling robot on Slack (Image by Ultan O'Broin)

Humor and AI: Does it travel?

2 years ago
By Ultan Ó BroinUltan Ó Broin

Conversational interfaces such as chatbots and voice assistants present many localization challenges — humor, for example. And that’s not even considering if the original content… Continue Reading

How To Scale Your Personalization Strategy & Go Global

3 years ago
By Patrick FosterPatrick Foster

Businesses of all shapes and sizes make major personalization blunders on a regular basis. Although the spread and advancement of the internet has made large-scale… Continue Reading

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Hofstede's six dimensions of national culture. A useful starting point, but real users doing real jobs in real places are the best way to determine the appropriate bot personality for the job to be done.

Vive La French Tech! Chatbots, French Style

3 years ago
By Ultan Ó BroinUltan Ó Broin

Conversational UI, that natural interaction between human and technology, is a hot topic worldwide, and the localization requirements for creating a great contextual natural user… Continue Reading

In the future, smart homes will differ from country to country

3 years ago
By Rae SteinbachRae Steinbach

Soon anything that connects to the internet will become ‘intelligent’. Integration of these technologies vastly differs across the world, cultural preferences and different prioritization all… Continue Reading

Adobe announces new personalization

Adobe announces a new, potentially horrifying level of personalization

3 years ago
By Terena BellTerena Bell

How personal is too personal? We're looking at a world with full integration of all your data everywhere — a single, unified profile where every… Continue Reading

Karen Scipi presenting on Conversational UIs in the Enterprise at Localization World in Silicon Valley 2017 (Image credit: Olga)

Conversational UI Language Design at LocWorld35

3 years ago
By Ultan Ó BroinUltan Ó Broin

Conversational UI localization and language design skills are central to a great user experience. CUI means we moved from a "user"-centric concept of design to… Continue Reading

Pidgeon Man on Dublin's Liffey Boardwalk (Image source: Ultan O'Broin)

Catch the Pidgin at the BBC: Digital Flight of Fancy?

3 years ago
By Ultan Ó BroinUltan Ó Broin

So what is pidgin, exactly? The BBC describe it as "a mix of English and local languages enabling people who do not share a common… Continue Reading

Robotspeak in San Francisco. Exactly how conversational interfaces should NOT sound: like a robot (Image by Ultan Ó Broin). Conversational interfaces offer a natural way to deal with tons of digital asks and tasks.

Language at the ❤ of Conversational Interfaces

4 years ago
By Ultan Ó BroinUltan Ó Broin

A Chat About Language and UI Chatbots and conversational interfaces are all the rage right with startups, VCs, innovators and users alike. Messenger apps have surpassed… Continue Reading

Duolingo user experience now includes bots. A great conversational UI!

Conversational User Experience: Language Learning with Duolingo

4 years ago
By Ultan Ó BroinUltan Ó Broin

Duolingo user experience shows how smart use of people and technology delivers satisfied users and increases language skills. For many, Duolingo is the “only game”… Continue Reading

Breda Haugh Ogham Ring with Pink Sapphire

Unicode Jewels: Ogham Alphabet Made Personal

4 years ago
By Ultan Ó BroinUltan Ó Broin

I’ve just had a super new ring made for me by Irish designer Breda Haugh. It’s in sterling silver with a single pink sapphire stone set around… Continue Reading

Smartwatch overload. Evokes memories in certain locales. #culturalsensitivity #fail

Watch Your Audience: Cultural Nuances for WearableTech Whisperers

4 years ago
By Ultan Ó BroinUltan Ó Broin

I was demoing some smartwatch user experience in Central Europe recently and a couple of older members of the audience remarked that I reminded them… Continue Reading

Proposed headscarves emoji icons. Male and female wearers are represented.

Bridget Jones’s Burkini: Emojis and Digital Diversity

4 years ago
By Ultan Ó BroinUltan Ó Broin

Emojis have been called the world’s fastest growing language. Unsurprisingly, how societal diversity is represented by emojis is to the fore. Icons for gender, ethnicity, race, sexual orientation,… Continue Reading

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