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Weekly Shorts | January 15, 2021
Translation error says Spanish speakers don’t need vaccine A localization error on the Virginia Department of Health’s website told Spanish speakers they don’t need coronavirus… Continue Reading

Beijing subway to standardize English translations
If you’re heading to Beijing you may have to put up with conflicting subway station names — at least for a while. According to news… Continue Reading

Appalachia en Español
When you live in the Appalachian mountains, Spanish textbooks don’t always speak to you. That’s the realization that led Harlan County, Kentucky schoolteachers Chris Anama-Green… Continue Reading

Friday Roundup | December 18, 2020
Smartling announces new Adobe integration Translation management system provider Smartling has announced its latest Adobe tools integration. In the past, the platform has connected to… Continue Reading

NBA, Microsoft May Alter Global Sports Consumption
Marketing games for international venues, celebrating the Lunar New Year with Chinese characters on jerseys, or recruiting a global class of players, the National Basketball… Continue Reading

The “Thank You All” Endangered Alphabets project launches
Each of the ten carvings will be commissioned to a calligrapher or type designer. The exhibition will act as a showcase for their art and… Continue Reading

Humor and AI: Does it travel?
Conversational interfaces such as chatbots and voice assistants present many localization challenges — humor, for example. And that’s not even considering if the original content… Continue Reading

How To Scale Your Personalization Strategy & Go Global
Businesses of all shapes and sizes make major personalization blunders on a regular basis. Although the spread and advancement of the internet has made large-scale… Continue Reading

Vive La French Tech! Chatbots, French Style
Conversational UI, that natural interaction between human and technology, is a hot topic worldwide, and the localization requirements for creating a great contextual natural user… Continue Reading

In the future, smart homes will differ from country to country
Soon anything that connects to the internet will become ‘intelligent’. Integration of these technologies vastly differs across the world, cultural preferences and different prioritization all… Continue Reading

Adobe announces a new, potentially horrifying level of personalization
How personal is too personal? We're looking at a world with full integration of all your data everywhere — a single, unified profile where every… Continue Reading

Conversational UI Language Design at LocWorld35
Conversational UI localization and language design skills are central to a great user experience. CUI means we moved from a "user"-centric concept of design to… Continue Reading

Catch the Pidgin at the BBC: Digital Flight of Fancy?
So what is pidgin, exactly? The BBC describe it as "a mix of English and local languages enabling people who do not share a common… Continue Reading

Language at the ❤ of Conversational Interfaces
A Chat About Language and UI Chatbots and conversational interfaces are all the rage right with startups, VCs, innovators and users alike. Messenger apps have surpassed… Continue Reading

Conversational User Experience: Language Learning with Duolingo
Duolingo user experience shows how smart use of people and technology delivers satisfied users and increases language skills. For many, Duolingo is the “only game”… Continue Reading

Unicode Jewels: Ogham Alphabet Made Personal
I’ve just had a super new ring made for me by Irish designer Breda Haugh. It’s in sterling silver with a single pink sapphire stone set around… Continue Reading

Watch Your Audience: Cultural Nuances for WearableTech Whisperers
I was demoing some smartwatch user experience in Central Europe recently and a couple of older members of the audience remarked that I reminded them… Continue Reading

Bridget Jones’s Burkini: Emojis and Digital Diversity
Emojis have been called the world’s fastest growing language. Unsurprisingly, how societal diversity is represented by emojis is to the fore. Icons for gender, ethnicity, race, sexual orientation,… Continue Reading