content marketing
Reimagining the Content Lifecycle With Strategic Use of Generative AI
Content marketers are asking themselves: should they continue to create content in one language and then localize it for many markets, or should they leverage generative AI to produce customized content for each market in the local language? Kajetan Malinowski weighs in.
Business
Looking to engage localization clients? Take a cue from social media!
If you have a message you want to test drive, social media is a great way to gauge public perception. Feedback about how your message is perceived will be instant.
Sponsored
Language Services: Possibly the best kept secret across industries
Whether you've given it a lot of thought or none at all — whether you've invested in content marketing or refrained from investment altogether — content marketing matters in language services, and here's why.