Tag: ecommerce

How to localize your eCommerce listings in a way that sells

eCommerce localization is a complicated process that entails much more than just finding the right word in a dictionary. It may demand a much broader understanding of the culture, along with a strong knowledge of the niche the eCommerce operates in. This requires proficiency in brands, categories, conversion tables and a host of other aspects.

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How To Scale Your Personalization Strategy & Go Global

Businesses of all shapes and sizes make major personalization blunders on a regular basis. Although the spread and advancement of the internet has made large-scale personalization easier from a technical standpoint, it hasn’t made it that much simpler. It still takes a lot of thought, research and careful execution. Whether you’re looking to sell products...

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