Daniela D’Amato

Operations manager at Creative Words

am grateful to be featured in this special issue of MultiLingual magazine. It means the world to me. I have always been sensitive towards gender-related matters and, although the localization industry is largely made up of women, being a woman still presents challenges and there remain fewer women in leadership positions. I work as the operations manager at Creative Words (an LSP based in Italy), and I also volunteer for Women in Localization. I hope that by sharing my story I can inspire others to pursue their own goals and passions, regardless of gender. In my role at Creative Words I have the privilege to constantly learn and grow. I couldn’t do it without the best leader anyone could possibly think of: I found a mentor, a visionary leader, and (allow me to say) a friend in Diego Cresceri, who has always believed in me for over 10 years and counting. His unwavering support has been instrumental in my growth. To be fair, when I joined Creative Words in 2018, he told me that I would be famous one day, and I guess that being featured in this issue of MultiLingual does contribute.

Volunteering at three different levels within Women in Localization has given me the opportunity to work with a large and multifaceted talented group of professionals. I learn something new that makes me a better professional — and person — literally every day. I am especially grateful to Cecilia Maldonado for her guidance, support, and encouragement that have been a game changer in my journey within the organization. With her, I am learning what it means to be a woman leader in the localization industry. She embodies the organization’s mission. There’s still so much I want to learn from her.

Special thanks go to MultiLingual magazine for recognizing the achievements of women in this amazing industry through this special issue. This recognition highlights the hard work and contributions that we all make every day, while focusing on the importance of diversity and inclusion for our continued success. There are still many talented and hard-working women in our industry who have yet to receive recognition for their achievements. It is my hope that initiatives like this will help to share the many untold stories of success and inspire others to pursue their passions and reach their full potential.

Daniela is an outstanding leader who lifts everyone around her. She is program director of operations at Women in Localization along with several other roles that she fills within the organization. She serves tirelessly and cheerfully.

Janelle Sorenson

She’s definitely a rising star of the localization industry and contributes tons to the development of the industry.

Diego Cresceri

From the second I met her, her energy and dedication to the organization inspired me, and she continues to amaze me!

Elena McDonnell

I admire her (both as a colleague and more broadly as a professional in localization) for her taking on challenges and accomplishing success without making a fuss out of it. She is one of the most considerate people I know in the industry, which makes her stand out in a world of self-professed achievers always seeking social media approval.

Giada Gerotto

Dana is the most active, energetic, and organized person I’ve known. Ever! I thought I did many things, but I seriously don’t know how she handles it all. On top of running ops at Creative Words, she volunteers with three different programs at Women in Localization. She is the program director of operations, and since she joined, she has helped transform the program by putting the perfect team in place, helping the webmaster launch the intranet, and helping everyone succeed. One of the friendliest people I know, she always shows up with a smile on her face.

Cecilia Maldonado


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