Connecting Global Business and the Language Industry
Current Issue
- Post Editing, Katie Botkin
- Client Talk: No Isolation, Terena Bell
- Localization Business School: Coaching past the fear of failure, Andrew Lawless
- Community Lives: It's good to talk, Jeannette Stewart
- The growing intersection of pharma and technology, Joe Lukasik
- Translation procedure in ISO 13485 for medical devices, José Gambín, Francisco Quintana
- The growing role of neural MT in the life sciences, John Tinsley
- Life sciences translation automation, Monika Vytiskova
- What will the prevalent ailments of the future be?, Luke Sewell
- Tear down this wall, Avi Staiman
- Language technologies used in media translation, Angela Starkmann
- How well does the modern marketing toolbox support localization? , Libor Safar
- Small business planning and strategy for the translation industry, Julie Giguère
- The paradox of text, Serge Gladkoff
- Bilingual benefits for work and quality of life, Ashley Gielis
Free Articles
Which languages should I localize my game into?
The birth of ROI-based localization
There are a lot of articles out there on the subject of localization ROI, but I’m sad to report that most of them are general overviews written by localization companies themselves that provide very unsophisticated guidelines such as “localize into popular European languages first, then into Asian languages” or vague assurances that boil down to “invest in localization, and we promise it’ll pay off. Just trust us — we sell localization services every day.”
Yuri Petyushin
MultiLingual May/June 2019
It is time to directly address new members of your future community, increase the diversity of your user base, and potentially expand on your profitability. But how do you know which languages are worth it? Which countries or markets should you focus on? What are your key performance indicators (KPIs)? How will you track and measure your success post-launch? The answers are complex.
Andy Andersen
MultiLingual March/April 2019
Vendors & Organizations is a searchable directory of 2,218 language industry companies.
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News
- Guidelines for mentoring, Aug 08, 2019
- Language equality initiative receives funding, Aug 07, 2019
- XTM v12.0, Jul 22, 2019
- TLC all-industry survey report, Jul 19, 2019
- Pink Noise opens new center in France, Jul 19, 2019
- Unicode Consortium launches new website, Jul 17, 2019
- Pivoting between related languages, Jul 17, 2019
- Wordbee term base, Jul 17, 2019
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