Author Archives: Joevren Curmi

Joevren Curmi

About Joevren Curmi

Joevren Curmi works as a content writer for Keen, Ltd., and covers a wide variety of topics including business, food, travel, jobs and internet marketing.

Five advantages of using marketing localization for your business

Marketers are often plagued with a dilemma when reaching out to a new market: to standardize or to localize? There are disadvantages and advantages on both sides, but when reaching out to a new market, it’s actually more advantageous for marketers to choose localization.

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