We Taught AI to Speak Human. Meet Lara.

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0% higher quality, significantly faster translations, seamless scalability, and remarkable fluency: Translated’s Technology Evangelist Kirti Vashee explains how Lara empowers localization managers as strategic partners in global enterprise initiatives.

What makes Lara unique?

“Well, what distinguishes Lara is its foundation in Translated’s established approach: AI-driven, yet human-optimized technology. We’ve taken the latest advancements in LLMs (large language models) and meticulously refined them for translation tasks. This isn’t just about automation; it’s also about enhancing the synergy between AI and human expertise.

Lara produces remarkably more fluent and natural-sounding translations, and importantly, it offers greater control to the translator. This results in significant efficiency gains. Ultimately, Lara enables enterprises to scale the production of high-quality multilingual content, thus facilitating broader global communication and superior customer experiences.“

What do you mean by translation-optimized LLMs?

“We are talking about focusing these powerful LLMs on a specific task. You see, general LLMs are incredibly versatile—they can code, search, write, summarize, classify, chat, and yes, translate. But that broad focus can hinder performance when it comes to serious, professional translation.

Think of it this way: while LLMs can translate, they’re not built for the speed and efficiency that real-world translation demands. For example, Lara is significantly faster than other leading LLMs. There’s a huge difference compared to the current OpenAI models, for example, which are 10x or even more than 20x slower! In a busy global enterprise, generic LLM performance would be untenable and  “translation-optimization” matters.

Beyond speed, we’ve also focused on practical aspects. Lara can handle a wide range of file formats seamlessly and offers users the ability to fine-tune the output for better contextual accuracy. It’s about taking the power of LLMs and making them truly useful for high-volume, high-quality translation.“

What are the benefits of Lara for localization users?

“There are three key benefits of Lara for localization users that immediately come to mind.

First, Lara excels at delivering contextually relevant translations, often reducing the reliance on traditional translation memory. For major languages, we’re seeing an average quality improvement of around 20% over the best NMT models. In special cases, with carefully curated data, Lara can even rival the output quality of average professional translators. 

Second, Lara provides high-quality instant universal translation for executives, enabling them to translate documents and communications in real-time. This instant multilingual access speeds up global commerce and communication, and localization teams can further enhance the quality by providing curated data. Potentially, localization managers can become strategic partners in any international enterprise initiative with Lara.

Third, we’ve seen that when high-quality multilingual content becomes easier and more affordable to produce, companies create and publish much more of it. Lara makes it practical to translate more content, as businesses realize customers readily accept these high-quality automated translations. Lara can help reduce the information gap for a global audience.“

About Kirti

Kirti Vashee is a Language Technology Evangelist at Translated and was previously an Independent Consultant focusing on MT and Translation Technology. He was formerly associated with several MT developers including the original Language Weaver (SMT), RWS/SDL, Systran, and Asia Online. He has extensive experience with many large-scale MT initiatives over the last 15 years and is the moderator of the Automated Language Translation (MT) group with 14,000+ members on LinkedIn and is also a former board member of AMTA (American Machine Translation Association).