Design Thinking

Design thinking: why it matters in global growth and localization

Design thinking is a non-linear way of developing original products and services through an iterative process of understanding users, challenging assumptions, and redefining problems. It involves continuous prototyping and testing, and in its best application, even has the potential to uncover latent needs.

Vive La French Tech! Chatbots, French Style

Conversational UI, that natural interaction between human and technology, is a hot topic worldwide, and the localization requirements for creating a great contextual natural user experience are fascinating and challenging, none more so than in the case of chatbots.