Tag: communication

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What Gets Lost When AI Writes, and How to Reclaim It

Despite being technically and grammatically correct, artificial intelligence (AI)-generated text reads as empty because it performs only one of six functions of communication. The author examines AI content’s lack of substance from a translator’s perspective and suggests ways to reclaim communication as an act of thought and relationship.

Project Manager Versus Vendor: When the Human Layer Shapes the Workflow

Episodes 13 through 16 of the PM vs. Vendor podcast explore what happens when project management and vendor work collide with reality: people, pressure, context, and communication.

How to Build a Strong Localization Culture

The best localization results don’t come from the biggest budgets or the most advanced technology, but from teams that work well together. Everything flows more smoothly when projects begin with clear goals, mutual trust, and space to ask questions.

Jorge Rodriguez joins Sorenson as CEO

Executives say Rodriguez is a good match for Sorenson, a provider of video-interpretation services with a specialization in hard-of-hearing and Deaf-specific communication. Rodriguez enters the position with a wealth of business experience, which will no doubt prove invaluable as the company begins a busy year.