Tag: communication

The Irish Language: A Cereal Troublemaker Hits the Gaeltacht

I joined my son (aged 13) for breakfast and asked him if he knew the Irish for "cereal". Officially, the term would be "gránach bricfeasta" or similar, but he simply said, "calóga" (which basically means "flakes"). But I immediately thought he said "Cellógga", my Dublin urban Irish ear already tuned into expecting to hear brand names and slang as terminology.

Live from LocWorld

The keynote at LocWorld32 just took place in Montreal, Canada, discussing how to engage customers profitably. "This," said keynote speaker Donald Cooper of localization "is...