Remember to think “diversity” and include gender and roles in your UX research. That includes gender-based and language-based roles in your user research screener. And, bear in mind, “roles” are not always about ‘9 to 5’ jobs, as any full-time parent will tell you.
Technology
Localization tech predictions for 2019
What does 2019 hold for us? Well, if we pay attention to the predictions of 16th-century seer Nostradamus, we should brace ourselves for flooding, wars and a strike by a meteor. Assuming we survive all of that, what does 2019 hold for technology trends?
Translation chatbots and the US election
With political campaigns suggesting that texting young voters can be an effective method for getting the vote out, translation chatbots may actually play a role in this year's elections.
Humor and AI: Does It Travel?
Conversational interfaces such as chatbots and voice assistants present many localization challenges — humor, for example. And that’s not even considering if the original content was all that funny to begin with.
Haven’t an Iota About Fintech Localization? Try Cryptocurrencies
Money, Money, Money Meets Its Waterloo Apologies to ABBA fans about the cheesy introduction. But, mamma mia we need to talk about cryptocurrencies! The Chips Are Down For Fintech I enjoyed a must-read Medium article from Graham Rigby of Iota Localisation Services about the challenges of Fintech localization. Graham talks about how Fintech localization is different from...
In Technology, Things Never Slow Down
I am of an age where I can recall the pre-email intra- and extra-office communications process. Both were served by what is now called snail mail. External communications got a stamp and were posted at the end of every day. Internal communications involved a dedicated person traveling around the offices handing out memos in large...
Vive La French Tech! Chatbots, French Style
Conversational UI, that natural interaction between human and technology, is a hot topic worldwide, and the localization requirements for creating a great contextual natural user experience are fascinating and challenging, none more so than in the case of chatbots.
In the future, smart homes will differ from country to country
Soon anything that connects to the internet will become ‘intelligent’. Integration of these technologies vastly differs across the world, cultural preferences and different prioritization all shape which smart home technologies we'll adopt in our homes. Smart home localization is already happening.
Considerations in choosing an enterprise-level TMS
It can be difficult to put the variety of offerings into context simply by studying and comparing marketing materials or feature lists. Begin instead with a list of your own criteria. Enterprise customers may be interested in TMS for a variety of reasons, including automation, cost savings, transparency, process ownership, branding consistency across business units, improved context, increased speed of workflow, multivendor support and the list goes on. How do you choose?
Commenting on JSON files in Passolo
If you are localizing JSON files using Passolo 2016, they’ve added a feature that you may be unaware of. With this new functionality, JSON parser in Passolo can now automatically recognize and handle RESJSON-style comments. If you’re in the localization industry, I don’t have to explain the importance of having as many resources and as...