INTERPREFY READY TO SERVE AN ACE AT THE  ULTIMATE TENNIS SHOWDOWN 

– Game, Set, Translate: Interprefy To Provide AI-Powered Live Translation  at Bastide Médical UTS Nîmes –

31 MARCH 2025, ZURICH: Interprefy, a provider of multilingual meeting technology and services, is set to bring tennis fans closer to the action at the Bastide Médical UTS Nîmes tournament.

Interprefy is using its speech translation tool – Interprefy AI – to provide real-time French subtitles displayed on stadium screens. This is breaking down communication barriers and allowing over 8,000 spectators to engage more deeply with every moment.

Sport is a global language, and words matter. The excitement of a tournament isn’t just about the game; it’s about the emotions, the player insights and the post-match reflections that bring fans closer to the action.

With this in mind, Interprefy will provide translation of the live-coaching, mid-match interviews and post-match player interviews, with AI-generated subtitles, enabling fans to read the reactions of players in their home language, allowing fans to become immersed in the players’ world!

Johann Brégand, Global Head, Institutions at Interprefy, said, “At the heart of every sporting event is the connection between fans and athletes. Whether it’s a player’s thoughts after a big win or an emotional reflection on a tough match, these moments shape the experience for spectators. 

By making sure that language doesn’t stand in the way, we’re enabling all fans to share in the full tournament experience.”

Brégand continued, “Our collaboration with UTS at this event is about more than just translation; it’s about inclusion. 

Every fan should feel part of the action, regardless of the language they speak. By introducing real-time translated captions, we’re making sure that nobody misses out on the emotion, passion and excitement of the tournament.”

As international sporting events continue to attract diverse audiences, accessibility is becoming a key focus for organisers. 

Player interviews and post-match commentary play a crucial role in shaping the fan experience, but for non-English speakers, these insights can sometimes be lost. 

With Interprefy, fans can be fully engaged in these moments.

Oddmund Braaten, CEO at Interprefy, said, “AI-powered speech translation is transforming communication for businesses and organisations, and now we are redefining how fans experience sports, music and cultural events.

By integrating Interprefy AI into the UTS Nîmes tournament, organisers are setting a new standard for inclusivity, making tennis more accessible and engaging for spectators. By ensuring that spectators can follow every word in real time, Interprefy is helping to create a more immersive and engaging experience for all.

As AI-powered language solutions become more widely adopted, sporting events worldwide have a unique opportunity to use technology to break down communication barriers, bringing fans closer together and fostering a shared sense of community.”

Inteprefy AI is available in over 6,000 language combinations with more being added all the time and offers live audio translation, live subtitles and captions for professional meetings and events.

ENDS