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My Wishlist for Language Industry Conversation in 2012

Here’s what I would like to see as the key conversation topics in 2012:

Even the coffee is gamified. Acknowledgement @noelruane. Check out the Guardian article Dublin's Frothing with Tech Fever: www.guardian.co.uk

Even the coffee is gamified. Acknowledgement @noelruane. Check out the Guardian article Dublin's Frothing with Tech Fever: www.guardian.co.uk


In general, I would like to see language–and language technology, especially–move towards realistic end user and economic considerations, be they understanding motivation, usage, or interacting with individuals to part with their time or cash. Anything I can do to help make that happen, I will.

Don’t mind where–or how–these topics are discussed, provided the conversation reaches new ears. How disappointing to see how the energy around language issues (however broadly or narrowly you define it) continues to be mostly clustered around a relatively small set of conferences and publications (industry and academic) with basically the same highfalutin audience. Let’s see some traction at places such as SxSWi, Next Berlin, CHI, the Gamification Summit, and so on.

You may know of others outlets or opportunities for engagement, or have your own wishes. Find the comments.

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Ultan Ó Broin (@localization), is an independent UX consultant. With three decades of UX and L10n experience and outreach, he specializes in helping people ensure their global digital transformation makes sense culturally and also reflects how users behave locally.

Any views expressed are his own. Especially the ones you agree with.

Ultan Ó Broin

About Ultan Ó Broin

Ultan Ó Broin (@localization), is an independent UX consultant. With three decades of UX and L10n experience and outreach, he specializes in helping people ensure their global digital transformation makes sense culturally and also reflects how users behave locally. Any views expressed are his own. Especially the ones you agree with.

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