Tag: business

Localization testing for software and websites

Once you have localized your software or website, how do you know if the localized version functions properly? Have the images been accurately localized? Are the dates, time, currency and addresses properly formatted for each target region? Do the hyperlinks function properly? Is there any text truncation? Are all hot keys working properly? How does...

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Google, gender and money

Google is scrambling to distance itself from a ten-page memo currently circulating around the internet and written by an employee. A male, self-described “classical liberal” outlined his ideas on gender in a document he titled “Google’s Ideological Echo Chamber.” In it, he appeals to generalities about men and women’s psychology as it relates to tech...

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Trust in the time of translation

Those of us in the language services business can easily forget that our job depends on solving a client’s problems. And who can blame us? We’re caught up in a whirlwind of diverse responsibilities. However, we lose sight of the client at our peril. The client cares not about our hectic work dynamic; our overburdened...

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