Tag: Context

Smartling: Developing the Cloud Translation Experience

After meself and himself of Smartling met at the Websummit, I wanted to look at a forthcoming Smartling self-service offering suitable for software developers....

The Localizer's Best Friend: t()

I'm always on the lookout for software development solutions that are smart, disruptive, novel, and that challenge assumptions to solve a business problem. I...

DARE to be HyperLocal: Context and Language at the Mall

I love this piece about regional language preferences from the San Francisco Chronicle blog, “Which Words Are Special to Californian?”. It offers us a...

Contextualizing Localization in the Time of Austerity 2013

I spoke at Localization World in London last week on the subject of Context of Use in User Experience and Use of Context in...