Conversational UI Language Design at LocWorld35

Conversational UI localization and language design skills are central to a great user experience. CUI means we moved from a "user"-centric concept of design to a human-centric one. After all, what could be more "natural" that talking to a computer? Both humans and computers "converse" in dialog, and it's the language design knowledge for such a conversation that's critical to delivering a natural, human-like interaction between the two.

How to rank well in French SEO

SEMRush completed a study of Google’s ranking factors in September 2017 and found that factors like the time visitors spend on your site and the number of pages they view are now more important than factors such as how often you include a specific keyword on the page. This reinforces the importance of creating a user-friendly website with a responsive design that considers human factors first.

The power of positive language

What if there was an easy trick to be more persuasive and more positive, just by changing your mindset and the way you phrase sentences? English speakers have the option to voice both a positive statement and a negative statement that convey the same meaning. For instance, “come to the restaurant on time” and “do not come to the restaurant late” both deliver similar messages; however, the connotation behind the former is much less negative.

Localization testing for software and websites

Once you have localized your software or website, how do you know if the localized version functions properly? Have the images been accurately localized? Are...

The perfume of bad translation

A couple of days ago, I was flying between Biarritz and Paris on an Easy Jet flight and picked up their onboard duty-free catalogue...

Things Are Looking Black For Boring Fridays Worldwide

"Sir, – Does Ireland have to still mimic everything the Americans do? We now have tiresome “Black Friday” retail promotions everywhere in Ireland." A letter...

Translation errors and culture

The evolution of the internet, and in particular the growth of social media, has done wonders to reduce the vastness of our planet and...

Building professional relationships in Asia

It is true that the Northeast Asian countries, particularly Korea, China and Japan, share a lot in common. In fact, it could be argued that...

Visual Composer makes Citizen Developer a Citoyen du Monde

Interesting to see that Facebook has announced the launch of a multilingual composer tool that enables users to post their status updates in different...