It shouldn’t be news that mobile games are a major market. As a lead localization manager, my team has three active projects — Clockmaker, Bermuda Adventures, and Solitaire Cruise — with a combined audience of one million daily users. Their localization is handled by one team: ours. A vendor translates the game texts, and we add them to the lockits, which are then loaded into the games. We have sprints every two weeks, but our lockits are updated every day. For as long as I can remember, we worked with Google Sheets. Everyone was comfortable and familiar with it. But at some point, the thought popped into our heads that there must be something better. When we went searching, we discovered Gridly, a localization platform. In this article, I'm going to talk about what made us go looking for alternatives to Google Sheets, what enticed us about Gridly, how we ensured a smooth transition for the entire team, and what the outcomes were.

At the eighth Google for India event earlier this week, Google announced a handful of new language technology developments that it will soon begin to roll out in India.

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While brushing up on some Arabic vocabulary, one user pointed out that Google Translate’s entry for the Arabic word “تخطط” meaning “plan” was accompanied by an example phrase that means “planning to blow up the car.”

The startup claims to have developed the “most accurate and inclusive speech-to-text engine available,” noting that it is able to accurately transcribe speech from a wide range of unique dialects and accents more accurately than other major software.

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