Google Glass Exploration: A Global Heads Up

If you’re a fan of the cultural dimensions of information and communications technology and also into wearables, then you might like to play at being a Geert Hofstede or Edward T. Hall over the Holidays.

Read and analyze the blog “Heads Up on Displays: Exploring Google Glass Globally” to satisfy your inner academic. You may even come up with a new theory, until I get around to it.


London’s Selfridges at night. Pictured through Google Glass (pic: Ultan O’Broin)

The blog features the reactions of different cultures to Google Glass Explorers and includes some nice local observations from China, Ireland, Mexico, the UK, and the U.S.. We categorize Google Glass as a Heads Up Display (HUD) technology, which is a key user experience trend for 2014, along with other wearables. That trend is global.

It’s a fun blog and purely qualitative, but it will inform  the shaping of something more scientific later. Expect to see and hear more about the cultural, linguistic, and related aspects of HUDs and other wearables in 2014. Over to the industry for comment ….

Happy Holidays (or local variants thereof)!

Ultan Ó Broin
Ultan Ó Broin (@localization), is an independent UX consultant. With three decades of UX and L10n experience and outreach, he specializes in helping people ensure their global digital transformation makes sense culturally and also reflects how users behave locally. Any views expressed are his own. Especially the ones you agree with.


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