Youpret Expands to Iceland – Advanced Nordic Technology Brings Interpreting Available in Seconds

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Youpret

Smart interpreting technology enables faster and more accessible services for clients, while giving interpreters a larger share of the client fee – with full transparency. Youpret intermediates over 1,000 interpreting assignments daily in Finland and is now also available to Icelandic clients.

Youpret, one of Finland’s leading interpreting services and a language technology company, has officially launched operations in Iceland. Founded in Finland in 2016, Youpret intermediates over 1,000 interpreting assignments daily, mainly from Finnish and Swedish language pairs, and is now also available from Icelandic. 

Youpret Iceland provides both on-site and remote interpreting by appointment, but what is new to the Icelandic market is instant interpreting. With Youpret’s technology, clients can be connected to an interpreter within just seconds, offering a more flexible and efficient solution than what has traditionally been available in Iceland.

At launch, Youpret offers interpreting from Icelandic into Polish, Arabic, Spanish, Lithuanian, Ukrainian, Albanian and Romanian, with more languages continuously being added.

  • We are excited to launch Youpret Iceland! The interpreting market in Iceland is still developing: there are few providers, costs are high for clients, and interpreters often receive less than half of the client fee. At Youpret, the majority of the client fee always goes to the interpreters, and the division is fully transparent, says Guðmundur Freyr Magnús, CEO of Youpret Iceland.

The Youpret app helps maintain high interpreting quality: clients can rate each interpretation and provide feedback, mark favorite interpreters for future assignments, and review past sessions. All interpreters are bound by confidentiality agreements and committed to interpreters’ ethical guidelines.

  • Our experience in Finland shows that once clients try remote and instant interpreting, they realize how convenient and cost-efficient it is. This shift has already taken place in Finland and many other countries in recent years, says Teemu Purmonen, Co-founder and Chair of the Board at Youpret Oy.

The benefits of remote interpreting compared to on-site interpreting include:

  • No travel costs or empty hours due to e.g. unexpected cancellations
  • More efficient use of time for interpreters and the ability to accept more assignments
  • More cost-effective and predictable pricing for clients
  • Enhanced privacy protection in small communities where interpreters may personally know the client
  • Extremely fast response times thanks to instant interpreting

The cornerstones of Youpret’s operations are advanced technology and automation combined with a strong commitment to corporate social responsibility.

  • From the beginning, our goal has been to be the fairest operator in the industry, Purmonen continues.

Youpret received the prestigious international B Corp sustainability certification in late 2024. Youpret was ranked on the Deloitte Technology Fast 50 Finland list in 2024. Interpreting services can be ordered via Youpret Iceland website (youpret.is) as well as through the free Youpret app, available on Google Play and the Apple App Store.

About Youpret

Youpret is a company specializing in interpreting services and language technology. Our goal is to be the most sustainable operator in the language industry as well as to support the daily work of our interpreters and promote their well-being. The Youpret app we have developed is an intelligent interpreting service interface for organizations. The app combines all forms of interpreting into one service package, where an automated system handles the selection of interpreters, reporting, and invoicing. Through Youpret, you can get a professional interpreter either instantly or by appointment, for either remote or in-person interpretation – 24/7.

CAMB.AI and World League Live! Team Up to Breakdown Language Barriers for Fans

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AI sports translation

Global AI Translation Start-up Partners with WLL Fan Engagement Platform to Globalize Athlete and Fan Connections with Athletes Including Football Star Alessandro Del Piero

CAMB.AI, a global company that enables seamless multilingual communication, has announced it has partnered with World League Live! (WLL), the home of sports for young generations, a sports‑native platform that connects fans across the globe with their favorite stars. Both companies aim to use the partnership to break down language barriers and make it easier for young people everywhere to engage with, learn from, and be inspired by their favorite sport icons.

As the world becomes increasingly more connected, language barriers still remain as an obstacle for many. CAMB.AI, by building a global content localization infrastructure driven by AI-powered multilingual translation – available in more than 150 languages – has a mission to make sports, entertainment and other content universal for everyone across the globe. World League Live! transforms sports legends and influencers into playable AI avatars, enabling fans to interact with them in real time —a feature that will be launched soon.

“We’re thrilled to announce this partnership and see this as a significant step forward in our mission to use AI to help democratize content on a global scale,” said Akshat Prakash, Co-Founder and CTO, CAMB.AI. “Working with World League Live! allows us to give fans everywhere the opportunity to extend their AI conversational avatar experience, enabling them to communicate in more than 150 languages worldwide.”

At the forefront of mobile gaming innovation, World League Live! creates real-time interactive experiences that allow fans to engage with and challenge their favorite icons. Through its “Play with the Stars” format, top players can meet their idols in real life and compete against them, with these events streamed live across Twitch, YouTube, TikTok, and Instagram. However, that’s not all; users can engage directly with global icons like Alessandro Del Piero and other football players within the game. By teaming up with CAMB.AI and utilizing its industry-leading speech-to-speech translation technology, WLL will further expand its reach, providing fans worldwide with new opportunities to connect, free from the language barrier.

“At World League Live! we believe in the power of authentic connections between fans and athletes, enabled by technology,” said Francesco Ferrazzino, CEO & Founder, World League Live! “Our partnership with CAMB.AI will allow us to break down language barriers and empower the next generation of fans worldwide to engage with their heroes like never before”.

This partnership allows WLL to make athlete-fan interaction truly global by removing language as a barrier, so fans anywhere can learn from and engage with their heroes in their own language, in real time, anywhere, anytime.  Additionally, by making sports content accessible to non-English speakers, the partnership inspires and educates young fans worldwide.

About CAMB.AI

CAMB.AI is building a global content localization infrastructure driven by AI-powered multilingual translation. With the world’s most advanced speech and translation AI capabilities, CAMB.AI enables seamless multilingual communication via video, audio and text, and across 150+ languages – including one spoken by less than 650 indigenous people in Costa Rica – preserving cultures, retaining authenticity, and making stories accessible to new audiences. Its philosophy: “the Internet was made for English-speakers. It’s time to re-design it for the world.”

The company works with the world’s biggest brands including the Australian Open, Comcast/NBCUniversal, Dentsu, Eurovision Sport, IMAX, Ligue 1, MLS, and NASCAR.  Its MARS generative text-to-speech model was the first to be available on AWS Bedrock and the Google Vertex AI Model Garden. Other milestones include the first AI-driven multilingual live sports commentary (in the world, in Europe, in motorsports, and in a press conference); the biggest real-world deployment of AI; and the first Arabic movie to be dubbed using AI.

CAMB.AI has raised $18.5 million to date and is supported by investors including Comcast NBCUniversal Sports Tech, TRTL Ventures, Oraseya Capital, Courtside Ventures, Ikemori Ventures, 5Point Venture Partners, and Dubai Future District Fund. It has operations in the U.S., Canada, APAC, Europe, the Middle East, and India. For more information, visit www.camb.ai.

About World League Live

World League Live! (WLL) is a pioneering sport engagement platform designed for modern, digitally-native fans. Our mission is to redefine the traditional role of a sports spectator by forging authentic, three-way connections between fans, their favorite clubs, sports icons and brands worldwide.

Operating at the unique intersection of sport, gaming, media, and social formats, WLL offers an immersive experience for fans. Through innovative formats like our signature “Play with the Stars,” where top players compete against their idols, the platform bridges the gap between global communities and their heroes.

With over 650,000 downloads and ambassadors like legendary football star Alessandro Del Piero, WLL is a global hub for a new era of fan engagement where gaming and live events converge. For more information, visit https://worldleaguelive.com/

DeepL unveils marketplace for ready-made DeepL API solutions

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DeepL Marketplace

Businesses can now easily discover and deploy trusted DeepL and partner apps, unlocking the full power of DeepL’s AI translation and writing APIs

DeepL, a global AI product and research company, today announced the launch of DeepL Marketplace, a centralized platform where businesses can discover and deploy trusted applications and integrations built on DeepL’s industry-leading AI translation and writing APIs. As enterprise demand for the company’s API solutions accelerates, DeepL Marketplace simplifies adoption with ready-made integrations that reduce the time, cost and complexity of implementation while working seamlessly with the tools businesses already use.

“The launch of DeepL Marketplace gives businesses even more ways to leverage our translation and writing APIs to solve their language and communication challenges at scale,” said Jarek Kutylowski, CEO and Founder of DeepL. “Our focus is on making DeepL available wherever customers need it, and through our growing partner ecosystem and trusted integrations, we’re making our technology even more accessible, flexible and easier to deploy.”

Featuring both DeepL-built and partner-created applications, DeepL Marketplace offers a unified space to discover and enquire about integrations of its API for use cases ranging from localization to real-time translation and writing support. At launch, DeepL Marketplace offers integrations from a wide variety of trusted partners, including Becklyn GmbH, Consoltec, Like Reply GmbH, Phrase, cloudworx, Weglot, Robert, Coforge, Transcy, Gridly, Arveo, 1440, DigitAll360 and memoQ.

DeepL Marketplace also serves as a strategic channel for technology partners looking to expand their reach and impact. By building on DeepL’s API and listing their solutions on DeepL Marketplace, partners gain exposure to the company’s fast-growing network of over 200,000 business customers worldwide, including leaders like Mazda, Harvard Business Publishing, Softbank Robotics and more.

DeepL plans to expand the platform regularly with new integrations and partner offerings.

To explore DeepL Marketplace or learn more about becoming a partner, visit https://marketplace.deepl-partners.com/.

About DeepL

DeepL is a global AI product and research company focused on building secure, intelligent solutions to complex business problems. Over 200,000 customers and millions of individuals across 228 global markets today trust DeepL’s Language AI platform for human-like translation, improved writing and real-time voice translation.

Building on a history of innovation, quality and security, DeepL continues to expand its offerings beyond the field of Language, including the soon to be released DeepL Agent — an autonomous AI assistant designed to transform the way businesses and knowledge workers get work done.

Founded in 2017 by CEO Jaroslaw “Jarek” Kutylowski, DeepL now has over 1,000 passionate employees and is supported by world-renowned investors including Benchmark, IVP, and Index Ventures.

For more information on DeepL, visit www.deepl.com.

Lionbridge Games Unveils AI-Powered Localization Solution: Lionbridge Samurai™

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Lionbridge Samurai

Lionbridge Games, the premier video game globalization studio, has launched Lionbridge Samurai™, an innovative AI-driven game translation tool that features groundbreaking technology empowering human linguists to deliver high-quality, culturally relevant game localization.

To meet the demands of today’s global marketplace, effective game translation is critical to thrive in local markets. Lionbridge Samurai addresses this need by providing a comprehensive approach to game translation that can adapt to each game’s specific style and content, while accommodating cultural nuances. The solution leverages an advanced Large Language Model (LLM) with human-at-the-core management, incorporating simplified LLM strategy fine-tuning to deliver human TEP (Translation, Editing, Proofreading) with faster turnaround times, and at a significantly reduced cost.

“Lionbridge Samurai offers unmatched game-specific customization, tailoring prompt architectures to each game’s unique challenges,” said Nicolas Underwood, Director, Games Product Management. “By positioning people at the core and using AI as an enhancement, Samurai achieves improved cost and speed of game localization while preserving the highest quality levels, setting a new standard.”

What sets Samurai apart is its exceptional level of customization tailored to individual IPs, combined with a collaborative workflow that places creative linguists at the heart of the process. This approach empowers linguists to shape the tone, style, and cultural nuance of each project, resulting in translations that feel authentic and immersive.

“Samurai’s human-at-the-core approach is a game-changer for game localization,” said Tugdual Delisle, Managing Director. “This model ensures that while AI provides unprecedented speed and efficiency, it acts as a collaborator that enhances, rather than replaces, the critical expertise of human translators.”

Lionbridge Games will attend Tokyo Game Show 2025 from September 25–28, 2025 at the Makuhari Messe Convention Center in Chiba City, Japan, and is available to demo Lionbridge Samurai on-site. To get in touch, or schedule a meeting, click here.

Find more information about Lionbridge Samurai here.

About Lionbridge Games

Lionbridge Games delivers the gaming experience you envision to any global audience. Our passionate global gamers help bring every aspect of your game to life, without compromise. Our services include narrative design, game localization, voiceover recording, subtitling, quality assurance testing, and player experience services. Learn more at https://games.lionbridge.com.

The Week in Review: Language Industry News September 15–21

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Week in Review

Every great recap feels like a fast-paced tour through the week’s most important stories. This edition takes us from AI-powered writing tools and new industry partnerships to interpreter certification and the role of codemods in localization. Here’s what stood out between September 15–21.

Technology and Innovation

Grammarly expanded its reach by introducing AI-powered writing assistance in five new languages, adding grammar checks, rewrites, and translation features to its already vast user base.

Nimdzi Insights recognized Algebras.ai as Tech of the Week for its localization agent that blends automation, QA, and developer-friendly design. Meanwhile, Creative Words and Voiseed announced a new partnership to deliver expressive AI dubbing solutions.

The role of automation also came into focus in Localization Today, where Alex Bit examined how big tech companies rely on codemods to streamline internationalization and reduce manual work.

Recognition and Industry Voices

Lionbridge earned a Gold Stevie Award at the 2025 International Business Awards for its Aurora AI branded content campaign. At the same time, Iyuno reinforced its position in the Nimdzi 100 global top 10 with $394.8 million in revenue, highlighting the strength of media localization.

Industry voices also stepped forward this week. Piotr Keller of Lango shared his career journey and advice for newcomers to the localization field, while Blackbird.io launched Shift Left, a podcast focused on rethinking multilingual content through AI and automation.

Interpreting, Certification, and Community

Certification was at the forefront with Sydnee Cooper’s deep dive into the importance of interpreter registries in the U.S., underscoring their role in protecting rights and ensuring quality.

On the events front, ELIA announced the agenda for its 10th Focus on Project Management, set for December in Athens, with a mix of keynotes, workshops, and networking opportunities for PMs.

Looking Back

This week’s developments underline how recognition, certification, and technical innovation continue to shape the language industry. From AI tools broadening access to podcasts amplifying new voices, the sector remains firmly focused on evolution.

For more stories like these, visit our News section.

Commence™ and The Language Group Launch Fetch, a Patent-Pending Translation Solution, to Improve Patient Outcomes

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Fetch translation solution

Fetch integrates real-time, AI-powered, human-reviewed translation into Electronic Health Record (EHR) systems, saving millions in preventable costs and improving care for non-English-speaking patients.

Commence together with The Language Group (TLG) announced the launch of Fetch, a first-of-its-kind, patent-pending solution that delivers real-time, AI-powered, human-reviewed translations of patient discharge instructions directly within electronic health record (EHR) systems.

Designed for rapid scaling across commercial health environments, this solution addresses a critical gap in healthcare communication: enabling patients with limited English proficiency (LEP) to leave the hospital with clear, accurate, and understandable instructions in their preferred language. By automating translation and embedding it into standard discharge workflows, the solution improves patient understanding, reduces costly readmissions, and supports compliance with federal requirements.

“Language access shouldn’t be a paperwork burden—it should be a strategic advantage,” said Alex Payne, Vice President of Sales at Commence. “Our solution turns complex translation workflows into streamlined, measurable, and scalable operations that help hospitals deliver care patients understand.”

Solving a Costly and Widespread Challenge

One large integrated health system serving 150-200 limited-English proficient (LEP) patients per day estimated readmissions among patients discharged without translated instructions at 14% with an average cost of $15,200 per readmission. A system of this size could expect to save more than $4.6 million annually with Fetch.

Commence’s Translation Solution, Fetch, Delivers

  • Patent-pending, AI-powered translation with human review
  • Seamless integration with EHR platforms, including Epic
  • Epic Showroom approval and listing
  • Delivery of discharge instructions in minutes
  • Unified dashboards for utilization, compliance, and cost tracking

The solution is built to meet the highest standards for patient safety and regulatory compliance, including –

  • Section 1557 of the Affordable Care Act
  • Title VI and CLAS standards
  • Joint Commission requirements
  • HIPAA and SOC 2 Type II compliance
  • ISO 18587 certified

For decades, providers have relied on fragmented, manual translation workflows to meet language needs—often hours or days after the point of care. Commence changes that. By combining AI-powered translation with clinical review, the platform enables hospitals to deliver accurate, timely, and understandable care instructions before a patient even leaves the room.

The solution fits seamlessly into existing discharge workflows, eliminating delays, reducing risk, and improving outcomes for diverse patient populations.

About Commence

Commence creates data-centered healthcare solutions that deliver measurable outcomes across federal, state, and commercial markets. By combining clinical expertise, innovative technology, and real-world data, Commence helps agencies and providers streamline operations, improve care quality, and reduce risk across complex health programs.

Headquartered in Virginia Beach, Commence supports over 200 clients nationwide and serves 60% of the Medicare population. Whether accelerating reviews, reducing costs, or transforming workflows, Commence empowers health organizations to perform beyond the scope with clarity and compassion.

Learn more at commence.ai.

About The Language Group

The Language Group (TLG) is a trusted provider of professional language solutions, specializing in translation, localization, and interpretation services. With ISO 17100 and ISO 18587 certifications, TLG delivers high-quality, technology-driven language services to industries including healthcare, legal, and corporate enterprises.

TOPPAN Digital Language Achieves HITRUST r2 Certification for Highest Information Protection Assurance

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TOPPAN Digital Earns HITRUST r2 Certification

TOPPAN Digital Language, a leading provider of tech-enabled language solutions for high-risk content, today announced that its proprietary technology STREAM AI has earned HITRUST r2 Certification for information security, the most rigorous and widely recognized credential in the industry.

HITRUST r2 Certification demonstrates that STREAM AI has met demanding regulatory compliance and industry-defined requirements and is appropriately managing risk. This achievement places TOPPAN Digital Language in an elite group of organizations worldwide that have earned this certification.

By incorporating federal and state regulations, industry standards and a risk-based approach, the HITRUST Assurance Program provides organizations with a comprehensive, flexible framework of prescriptive and scalable security controls

“Organizations like ours face constant pressure to address emerging threats while meeting complex compliance and privacy requirements,” said Rafa Zaragoza, Senior Director of Quality, Compliance & Language Delivery at TOPPAN Digital Language. “Achieving HITRUST r2 Certification demonstrates to our customers that we meet the industry’s highest standards for data protection and information security.

“Without consistency, transparency and reliability, an information security assessment can’t provide the requisite level of assurances needed to make important business decisions. That’s why we focus on producing the highest quality reports available,” said Vincent Bennekers, Vice President, Quality at HITRUST. “Achievement of a HITRUST r2 Certification is an assurance that TOPPAN Digital Language takes compliance and information risk management seriously.

With the r2 Certification, TOPPAN Digital Language further strengthens its position as a trusted partner for global enterprises operating in highly regulated industries.

About TOPPAN Digital Language

TOPPAN Digital Language is a leading provider of tech-enabled language solutions for high-risk content. Specializing in advanced translation, localization and multilingual workflow solutions, TDL supports industries including financial services, life sciences and market research, empowering global businesses to communicate securely, effectively and confidently in any market.

Localization Leader Piotr Keller Recommends Entering the Industry “If You Have the Knack”

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Piotr Keller

Piotr Keller’s experience includes roles as program manager and strategist for language industry heavyweights Lionbridge and Lilt. Here, he describes what attracted him to the localization field and how he sees it evolving in the future.

Why do you enjoy reading MultiLingual magazine?

There’s always something interesting about the technology in the language industry — lots of perspectives.

How did you get involved in the translation business?

After nearly 10 years of teaching English as a foreign language, I decided I needed a change. I joined a language team as a quality checker, and it was the best start one could hope for. I jumped directly into software localization and got to work hand in hand with some of the most knowledgeable and skilled language teams in the company. Deciphering placeholders and variables, running linguistic and functional testings, and working with developers on the apps got me hooked. After a few years, my focus shifted to team leading, managing production and quality for client programs.

Since you entered the translation industry, how has the business landscape changed?

The last 10 years brought in quite a bit of change. I remember the move from SharePoint and File Transfer Protocol (FTP) to the very first translation management systems (TMSs), which gradually evolved to genuinely support cross-team collaboration. From there, we transitioned to online computer-assisted translation (CAT) tools, transforming the way linguists, project managers, and quality assurance (QA) professionals worked together. Then came the machine translation (MT) revolution, where we witnessed the evolution from statistical to neural MT, bringing with it significant improvements in fluency and contextual accuracy. Finally, the advent of large language models (LLMs) took things further, enabling even more nuanced and sophisticated language processing.

Through all of this, one thing remained constant: the industry’s goals of speeding up translation work, optimizing costs, and maintaining quality to meet the ever-rising bar for “good.” Each new tool and system wasn’t just a technical upgrade; it reshaped the way we look at metrics and redefined how we measure and define language quality.

Could you share your experience working with your first client or on your first project?

My first client was a major software development company. I was responsible for the linguistic quality of a set of their desktop applications and (later on) their mobile apps. The first project I really remember was a linguistic testing, bug regression, and corrections project across almost 30 languages. This was my first encounter with a bug-tracking software, hundreds of screenshots coordinated across three continents. This is what I learned:

  • Good documentation is key.
  • Shorter translation is not the answer for layout issues.
  • Time spent on planning the work is never time wasted.
  • The working day really ends around 5 p.m. Pacific Standard Time on a Friday.

Do you believe it’s a good time to enter the translation business?

The answer to this one is tricky. From the point of view of the linguist, you need to come to grips with the fact that your standard translation tasks will most likely be post editing. As LLMs develop, this will likely move over to marketing and the trick will no longer be ensuring fluency as much as accuracy — or simply making the text sound more human. I firmly believe that a good linguist is worth their weight in gold. And while the industry moves forward at an astonishing rate, the need for capable managers will not be replaced anytime soon either. If you have the knack, absolutely!

Where do you see yourself professionally in the next 10 years?

Ten years in the future is definitely too far out to see myself anywhere or even have an outline of where I’ll end up. What do I see myself doing? Working with amazing people on something worthwhile.

What predictions do you have for the future of the translation industry?

That one’s easy. LLMs will evolve to handle more complicated content types. With luck, LSPs will use it to enhance the work; with less luck, they will provide more usable texts for dry post editing. Self QA will be next in line, and once the basics are nailed down, less false-positive glossary checks and style guides will follow. Next, probably review and arbitration.

Spotlight on Media: Iyuno’s Place in the Global Top 10

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Iyuno

A specialized giant in media localization

Ranked seventh in the latest Nimdzi 100, Iyuno reported $394.8 million in 2024 revenue. Headquartered in the United States, the company has carved out its position as one of the largest players in media localization, a niche that has become central to global entertainment.

Originally focused on subtitling and dubbing, Iyuno has evolved into a full-service partner for the world’s leading broadcasters and streaming platforms. Its portfolio extends across subtitling, dubbing, audio description, and accessibility services, ensuring that films, series, and live content reach audiences in dozens of languages with cultural accuracy.

Scaling entertainment for a multilingual era

Iyuno’s competitive edge lies in its specialization. Unlike many generalist LSPs in the top 10, Iyuno has doubled down on the entertainment and media sector. With studios and operations spanning key production hubs worldwide, the company can handle massive volumes of projects while maintaining tight deadlines dictated by release schedules.

At the same time, it has embraced technology to meet shifting industry demands. Workflow automation, cloud-based platforms, and AI-assisted tools help streamline subtitling and dubbing without compromising quality. This combination of scale, specialization, and tech adoption has made Iyuno a trusted partner for studios navigating the streaming wars.

Why it matters

The Nimdzi 100 ranking highlights broader industry trends. Iyuno’s position at #7 underscores the rising weight of media localization within the global language services market — a sector projected to keep growing as audiences demand accessible content across platforms and languages.

In a landscape where AI and automation are accelerating change, Iyuno shows how a focused player can thrive by blending specialized expertise with robust global infrastructure. Its spot in the top 10 not only signals financial strength but also clearly reflects the growing strategic importance of entertainment-driven localization in shaping the industry’s future.